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Black Friday: Evolution and Smart Shopping Strategies

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Black Friday: From Financial Turmoil to Shopping Frenzy

Unveiling the Evolution and Smart Strategies for Today's Deal Hunters

Black Friday has transformed from a term denoting financial disaster to the pinnacle of the holiday shopping season.

 

Understanding its origins and adopting savvy shopping techniques can help consumers navigate this annual event effectively.

 

The Unexpected Beginnings

 

In 1869, "Black Friday" described a financial crisis triggered by speculators Jay Gould and Jim Fisk manipulating gold prices, leading to a market collapse.

 

By the early 1960s, Philadelphia police used the term to depict the chaos ensuing from massive crowds flooding the city post-Thanksgiving, causing traffic jams and increased shoplifting.

 

Retailers later redefined "Black Friday" to signify the point when stores shift from operating at a loss ("in the red") to achieving profitability ("in the black").

 

Modern-Day Black Friday

 

Today, Black Friday marks the commencement of the holiday shopping season, with retailers offering significant discounts to attract consumers.

 

In 2024, U.S. online sales reached a record $10.8 billion on Black Friday, a 10.2% increase from the previous year.

 

Mobile devices accounted for 54.5% of these sales, highlighting the shift towards online shopping.

 

Smart Shopping Strategies

 

To make the most of Black Friday deals, consider the following tips:

 

1. Create a Shopping List

 

Identify the items you need and set a budget to avoid impulse purchases.

 

2. Research Prices

 

Use price tracking tools to ensure discounts are genuine and not inflated before the sale.

 

3. Compare Retailers

 

Check multiple stores to find the best deals, as prices can vary significantly.

 

4. Utilize Loyalty Programs

 

Sign up for retailer loyalty programs to access exclusive deals and early promotions.

 

5. Be Cautious with "Buy Now, Pay Later" Options

 

While convenient, ensure you can manage the payments to avoid accumulating debt.

 

6. Stay Alert for Scams

 

Be wary of deals that seem too good to be true and shop from reputable retailers.

 

Conclusion

 

Black Friday has evolved from a term associated with financial crisis to a major shopping event.

 

By understanding its history and employing smart shopping strategies, consumers can navigate the sales effectively and make informed purchasing decisions.

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